Photo Jul 16, 1 31 34 PM.jpg

 

Founded on the idea that going clean doesn’t mean turning into a barefoot hippy, but doing what’s ethically right for the safety of ourselves in a luxe way.

Ouai: Our Top 5 Products

Ouai: Our Top 5 Products

With the comeback of the Lob in 2017, the hair product industry has boomed, helping to keep us from having boringly flat hair. And in that surge of products, one brand seemed to make the biggest splash: Ouai Haircare.

Apparently Kim K’s secret to awesome hair from the start, Ouai Haircare was founded in 2015 by celebrity stylist Jen Atkin who has blessed the locks of other stars like Jessica Alba, Katy Perry and Sofia Vergara. It’s french inspired, so duh, we’re going to love it, and focuses around the ease of whatever kind of hair you like: glam, bedhead, messy, you name it, Ouai has it. Revolutionizing products like texturing hairspray, matte pomades that don’t make you look like a dude, and foam dry shampoo (What?) Ouai haircare has taken us by surprise, but we wouldn’t have it any other way. Here’s our top picks from the outstanding line. (Thanks Jen!)

Ouai Texturizing Hair Spray, $26  Sephora.com

Ouai Texturizing Hair Spray, $26 Sephora.com

Texture without the sticky after feeling. 

Ouai Matte Pomade, $24  Sephora.com

Ouai Matte Pomade, $24 Sephora.com

The best thing for hair shoulder length and above, massage into roots for the ultimate volume boost or tousle into ends for a piecy look. 

Ouai Dry Shampoo Foam, $28  Sephora.com

Ouai Dry Shampoo Foam, $28 Sephora.com

One of the first dry shampoo foams on the market, this product eliminates oil without the white cast or fragrant spray. 

Ouai Oily Hair Supplements, $28  Net-A-Porter.com

Ouai Oily Hair Supplements, $28 Net-A-Porter.com

Ouai's newest release includes supplements for those with oily and dry hair, including a pill a day to help return hair to a healthy, balanced state.

Ouai Memory Mist, $28  TheOuai.com

Ouai Memory Mist, $28 TheOuai.com

Spray, style, and it lasts for days. 

Ouai Rose Hair & Body Oil $32  Sephora.com

Ouai Rose Hair & Body Oil $32 Sephora.com

Made for hair, skin and nails, this rose oil is formulated to be the right amount of oily and fragrant with overdoing either.

SOLD OUT ON OUAI.COM

All Photos belong to their respected owners

Cruelty Free Luxury

Cruelty Free Luxury

Get The Look

Get The Look